Meet Sheridan Rose Shaw
Sheridan Rose Shaw is a powerhouse in the Australian hairdressing industry and the founder and sole Director of MAMAWEST. With 18 years of experience and 12 years of sobriety under her belt, Sheridan has channelled her addictive energy into a force for creativity, community, and change, transforming Melbourne’s inner west hair scene with fearless authenticity and innovation.
Renowned for her distinctive vision and bold leadership, Sheridan has become a name synonymous with excellence. Her work and business have received national acclaim, earning her a place as a finalist for AHFA Victorian Hairdresser of the Year in both 2024 and 2025, as well as Master Cutter of the Year finalist in 2025. Under her direction, MAMAWEST has been celebrated as AHIA Victorian Salon of the Year, Newcomer Salon of the Year, Most Innovative Business of the Year, and has received the Contribution to Business Award. She was also selected for the prestigious AHFA FAME Team in 2023.
As a national educator, she travels across Australia teaching foundational skills in creative colour & cutting. In the salon, she’s all about lifting others u, mentoring the next generation and creating a space that’s bold, inclusive, and full of heart!
Her motto is simple: Life’s too short for SH!T hair. Sheridan is dedicated to giving every client an unforgettable experience and leading her team to be the best in the biz. MAMAWEST has become more than a salon, it’s a movement.